Call-to-Action for VC Users

Today we want to discuss the Call-to-Action.

It is important to only include on call-to-action in your email. You don’t want the message to get lost because your customers don’t know what they are supposed to do. While you should only include one action, you should put it multiple times within your email. If they don’t click on the first one, maybe they will on the next one.

Places you could link your call-to-action include the header graphic, in the body of the email, and with buttons within the email.

As a current user of Vacation Creations CRM, you can use the email marketing feature to can create emails that have a variety of call-to-actions easily. You can link your pictures to websites, add links within the text of your emails and create buttons to lead to links.

Here’s an example of where you could easily include in your email to have multiple versions of the same call-to-action within it:

In this email, you could also have the call-to-action linked on both of the pictures, in the text of the email and on the button. Having the same call-to-action allows multiple opportunities for customers.